Photo by the Revered Tim Zimmerman. The toughest part of the year in the Bike Industry, and how I’ve used positivity to get through the bleak times. It was my first winter season at Santiam Bicycle in Salem, and I was on the chopping block. We’d been getting less and less busy as the winter light dimmed earlier each day, and I was already forewarned that my seasonal hours would coming to an end come the end of the year. I used the extra time away from work to build trail feat

The rain is here to stay for the winter, surprise surprise. Don't let that stop you. So often, I hear of people hanging up their wheels...

If you ride public trails, you've likely met one. Perhaps the most misunderstood, underappreciated character in your local trail...

Or is it more cost-effective to do no maintenance and replace what breaks? After doing the math, I can confidently say that the Zeb costs...

I'll be out in the woods working with riders to hone in on their perfect setup and hopefully make some big gains in performance. After...

"You're not bouncing off the bottom out, but you may as well be" -Henry Quinney This line in the Pinkbike review of the new Unno Burn...

I started this rant in my head after crunching some numbers. What does it actually cost for a home mechanic to do a 50hr fork service...

What can suspension data tell you? Our first outing with the telemetry kit was an eye-opener. Getting actual information from the...

See the little flash of color on the fork? That is the recently received Motion Industries kit. What do the sensors do? They track what...

The work we do is simple. We improve bikes, one at a time. Pictured, is a prime example. A situation we helped one of our customers...